Vehicle graphic installers have a tough job. While most of them make it look so easy to lay the graphics perfectly and swipe the vinyl across the vehicle – there is a lot more
to it than that. For a client who is working with a company on their vehicle
wraps or fleet graphics program, it is important that you know what skill level
your installers are working with.
Yes, yes there is. In fact, it’s all about how you sell it. As graphic installers, we know the benefit of using a vehicle wrap compared to painting and we are all guilty of using it on at least our vehicles. If we were to name all the items in our homes that we’ve wrapped,
we could be here for days. But you see the point- the market is there.
Trying to get out there and promote the heck out of a customized or personalized wrap? I bet the first question you get asked is how much it costs. We know depending on
material and the customization that wrap can come equipped with one pretty
penny, but how are you justifying those costs to your customers?
Probably not. This is a questions I recently got in class about a brand new wrap laminate that “makes your car faster.” I dismissed it immediately, remembering a similar debunked claim a long time ago with a brand called “FastSkinz”.
Right now, one of my favorite trends is combining same-color materials with different finishes- like a high gloss and ultra matte black on black. This could also be jazzed up by using an abstract off-color thrown into the mix but used very sparingly, like bright yellow, neon orange, neon blue etc… creating a European, fine art finish.
Right now, more than ever, vehicle wraps are becoming a norm. So much so, that now many auto manufacturers are allowing you to customize your own graphics package. In most cases, the cost of the wrap, partial wrap and cut vinyl graphics of printed or non-printed specialty films are factored into the cost of the lease or loan of the vehicle automatically.
There have been a lot of new trends popping up in the wrap industry within the last year- that alone shows how powerful this industry is becoming. Now more than ever, people are turning to vehicle wraps before paint jobs.
Before individuals sign up for one of our vehicle wrap training classes, we often get phone calls and emails about things to prepare for prior to showing up. Here are 5 essential things to keep in mind before you arrive for Lowen Certified training.
We’ve had several questions lately about the appropriate use of a heatgun and a blowtorch for vehicle wraps. While each heating method is effective, some situations call for
preference of one over the other. Here are a few tips that we can give on a
general basis.
Our Facebook page is a great place for new and veteran installers alike to network, ask questions and showcase their work. Every now and then, we get a question that merits a blog post, here’s one of them.
